Starting a business is usually the result of a personal dream or need. Customers buy from people, not from a company, at least at the startup stages. That’s why it’s important to build a personal brand, in parallel and before your business brand. This will kick-start your business, and improve your odds of success.

So what does it mean to “brand yourself?” Branding yourself means making yourself visible, and communicating via all avenues your personal value and what your stand for, with total clarity and consistency. It’s especially important to highlight your uniqueness in some easy to remember you, so people will think of you and what you do, in case they need your product or service.

Then do the same to brand your company. Branding is all about building a recognizable identity, and associating it with benefits and positive consequences.

As much as we might like entrepreneurship and branding to be a science, because it would be simpler that way, it is not. Being a brand entrepreneur, both for you personally as well as your business, requires learning, and is an ever-changing art without easy formulas.

An entrepreneur these days can’t afford to hide behind an impersonal website or hole up in the corner office. Social media such as Facebook, Twitter, and blogs, connect your customers to one another, and you, twenty-four hours a day, seven days a week. If you don’t take charge of your brand, someone else will – and they are not likely to brand you in the way you want to be branded. Do you want the impossible task of undoing a negative brand?



As an entrepreneur your time is money. By giving people access to your products and services at their convenience without you lifting a finger you’ll recoup several hours you can spend on money generating activities. Every minute you spend doing repetitive tasks eats away at your billable hours.

Think about it. Do you have to send an email with a pdf attachment with your service offerings every time a potential client shows interest?


When your potential clients are looking for something the first place they’re likely to visit is Google. Without a website you’re not going to show up. Search Engine Optimization is important but it’s not the only thing that affects your online reach. Create great content. educate, inspire and entertain your ideal clients and invite them over to your site to learn more about you and your offerings.

Connect. Social Media engagement now shows up in search results. When friends of people who have liked your Facebook Fan Page search on Google, you have a shot at showing up in the results.  Hint: make sure your Social profiles link to your website.

Advertise. Paid advertising can be highly targeted and measured, tested and tweaked to yield very good results. Spend the money for fast traffic.


Today, more and more consumers use the internet to search for the products or services they need. Your small business will gain credibility by having a website. Without one, potential customers will go to your competitors website. If you already have a website but it is "home-made", having it professionally redesigned will provide your business with a professional image which will inspire even greater confidence. For home-based businesses, this is particularly beneficial since you do not have a store front to promote your products or services.


Think of your website as being your online brochure or catalogue. It is much easier and quicker to update information about your products and services on your website than in print material, making it an effective way of letting your customers know about the arrival of new products, upcoming events, special promotions, or any new services you now offer. Unlike print ads which quickly become outdated, your website can provide current information and news.


A website is available to both your regular and potential customers 24/7/365 providing them with the convenience of reviewing your products and services when your store or office is closed. With today’s busy lifestyles, this is a great selling point when making a purchase decision.


Whether you provide products or services, your website will provide an alternative location to sell them. As a retailer, a website (eCommerce) is a great place to sell your products to a wider market; even services can be made available globally. Don't think you'll be able to sell your products or services online? Don't forget, even cars and houses sell online!


No matter what type of business you’re in, a website is a great place to showcase your work. By including a portfolio or image gallery, as well as testimonials about your work, you can demonstrate what makes your business unique.


Providing information to your customers takes time, whether it’s on the phone, face-to-face, in a brochure, or in emails. With an online catalogue you can provide lots of information about your products and services. Once your website is up and running, it is available to your customers indefinitely, saving you time. And what is time? Time is money!


Maybe you sell environmentally friendly products and would like to share tips on how to recycle, or perhaps you’re an accountant and want to give your clients advice on how to simplify their bookkeeping practices. By including a FAQ page, adding articles or uploading newsletters to answer all your customers' questions you can keep them up-to-date. What better way to provide them with value added service than by sharing information on your website.


If you’re a business owner the answer is absolutely YES! Make the investment.  Do your research and take the time to plan your site. Then hire the right pro to help you bring your business online in way that reflects your professionalism and quality of service. I’ve given you nine reasons to get your website project started asap


View eEscape Marketing Services website design portfolio to see previous website designs, redesigns and WordPress customizations or contact Shiri Prasad for a FREE 30 minutes web design consulting and quote. Get additional 30 minutes FREE Internet Marketing Consulting if you mention this post.



Social media is a powerful tool. When used right, it can be effective in connecting very amazing people to other amazing people, businesses and organizations from around the world. People should use social media to heighten their existence, reflect their interesting projects and aspirations, to share something they find truly amazing, to inspire others. In a perfect world, social media would be used primarily as a source for inspiration. Unfortunately, however, although it has great potential to be an awesome window to the world, it is often cluttered with gossip, non-interesting, and non-inspiring garbage.

We often write about things you should include in your social media strategy: tips, tricks, hacks, trends, and other topics that anyone working in social media should know. But what about the things you shouldn’t do? Many common tactics are ineffective at best, and can be damaging to your brand at their worst.

When it comes to social media blunders, there’s certainly no shortage of examples. Thousands of mistakes are made by businesses every day when they’re presenting themselves on social media. Read below to find out the major social media marketing mistakes you need to avoid. Here are some of the more common ones.

23 Things You Should Avoid Doing on Social Media

1. Making it Only About Yourself

Think about that annoying friend or coworker (we all have one) who only talks about themselves. It gets old really fast, and it makes you not want to spend time with that person.

The same thing applies to social media. If all you’re doing is selling your product or service, then that’s a huge turn-off for people. Remember, social media is first and foremost social.

Although starting out on social media marketing can be a challenge, keep in mind it is about starting a conversation with people. Use social media to ask a questions or request feedback from visitors. It’s these small actions that will make people follow you or your brand.

2. Not Thinking Twice Before Posting

It’s really tempting to post an update when you have a fight with a loved one or employee. It’s tempting to start rambling about politics after a couple of drinks. But, once you update your status or send out that offensive tweet, it’s there forever.

Being disciplined is difficult at times, but it’s absolutely necessary. The last thing you want to do is to offend someone. It’s only going to reflect poorly on you and your brand.

Always think twice before sharing something on social media. And if you’re angry or a bit tipsy, then make sure your phone stays in your pocket.

3. Posting in a Hurry

Whether you just had a brilliant thought or want to be the first person to break some juicy piece of news, take a breath and think for a moment. Is the message appropriate? Is it legal to share? Are the sources trusted? While this may not be as devastating in some fields as in others, you just want to post with a clear head and not getting overly excited.

For example, you were in a bathroom and heard people discuss that a major merger was going to happen. For starters, they shouldn’t be sharing that in public, but it’s also not your place to tweet that information. 

We’re not saying you should ponder posts for days. Just take a moment and think before sharing juicy bits of information with the world.

4. Not Spell Checking

Including abbreviations, acronyms, and slang may be fine to use on a personal account with friends, but not for a professional. Customers want to deal with someone who will actually take the extra second to spell out “you”. It’s a simple and effective way to prove that you’re a professional.

Furthermore, double-check your spellings. Between human error and auto-correct, that one misspelled word can do major damage to your reputation. Keep in mind that people love to point these sort of mistakes out, and that one little incident will live on in infamy.

5. Responding Unprofessionally

Because you are conversing with people—again, social media is not a one-way street—you will most likely encounter a person who rubs you the wrong way. Whatever you do, don’t go all Amy’s Bakery on them. That’s completely unprofessional and will only tarnish your good name.

Always be polite and respectful. Even if you’re not at fault, it’s a whole lot easier to kill them with kindness than to do damage control.

6. Being Impersonal

Show people there is actually a human being behind the account. Most of us actually want to do business with other people and not with calculating, emotionless robots.

Give visitors a better understanding of who you are by sharing your interests and values. In other woods, make people a “fan” of yours.

7. Hiding From Negative Comments/Controversy

Unfortunately, you can’t just run away whenever you’re faced with a challenge. Let’s say you had a typo or accidentally sent out a tweet that was meant for personal use. It is important to own up to it. People will actually respect you for admitting you made a mistake and have a learned a valuable lesson.

8. Not Listening

Part of creating a community and actually communicating with your followers is taking the time to read what people are saying about your brand. There are a wide range of free tools that can achieve this task for you. These include Hootsuite, Social Mention, TweetDeck, Topsy, Icerocket and Google Alerts.

If you see someone has a question or concern, take the time to address the issue. You can also thank people who have positive things to say about your brand.

9. Not Optimizing Social Media Profiles

If you’re familiar with Search Engine Optimization (SEO), then this should make sense. Basically, you should optimize your social media profiles just like you would your website. This means you should have titles, descriptions, and URLs that will perform well on both search engines and social media marketingBecause each social networking site has different ways of optimizing profiles.

10. Forgetting Social Media Buttons on Website

Make life easier for you visitors by including social media buttons on your website. This way, if they like a piece of content from your website, they can easily share it through their social media networks with just one simple click.

These social media buttons can also increase your brand’s visibility and fans/followers since once a visitor follows your Facebook, Twitter or LinkedIn accounts they’ll receive the latest information you share.

11. Being Too Casual

There may be times when you’re conflicted about the level of professionalism involved. After all, for the most part, social media should be fun and interactive.

However, as we’ve mentioned before, you must maintain a professional relationship. So, mentioning what you ate for lunch probably isn’t really going to help your brand’s social media presence – unless you are a restaurant.

12. Only Sharing Content From Your Website

Besides reaching new customers and followers, you’re also using social media to network within your industry. This is why you should be following industry leaders and influencers and sharing their content. This will eventually help increase your followers since you’re kind of riding on the coattails of established and trusted individuals.

You need to have a variety of content that is informative or entertaining for your audience. And the best way to do that is by sharing insightful content from authority figures.

13. Being Inexperienced

Social media is at the crossroads of generations. Younger people have the experience and knowledge to use social media, but they may lack the networking and people skills the older generation has acquired over the years. What does this mean?

It means there are social media posts which would have never gotten past experienced managers or executives because they may not be professional. This is why it’s important for everyone on your team to understand both the basics of social media and the professionalism necessary in the business world.

In short, make certain everyone is on the same page when it’s time to share your brand’s visions and values.

14. Leaving Comments Unattended

Let’s be honest here. There are some nasty people online who have nothing better to do than make your life as stressful as possible. If you do not address these people, aka trolls, they’ll grow like weeds in a flower bed. After all, it only takes that one comment for things to spin out of control.

Make sure that you address all comments and complaints in a professional and timely manner. When dealing with a heckler, the best thing to do is not to sink to their level and get angry. That’s when things can get real ugly.

15. Hiring a Social Media Manager Just Because They’re “Tech Savvy”

Just because someone is “tech savvy”, and knows everything on the technical side of social media platforms, doesn’t mean they can handle the duties of a social media manager.

Sometimes, hiring a marketing consultant or communication expert would be a better option since they will have a better understanding of what your audience is expecting, your business objectives.

16. Relying on Just One Person

Creating and sharing content, along with engaging your audience, on social media sites can take up a lot of time and effort. This is why you should have a social media team in place. This way, if someone gets busy with other work, your Facebook, Twitter, Google+, and other social media pages won’t just sit there inactive.

Also, having a team in place means you can respond to customers and followers on a more timely basis. This is a great way to build your reputation as a brand dedicated to customer support.

17. Not Knowing The Difference Between a Personal and Business Account

Did you know that Facebook, Twitter, Pinterest and, Google+ have both personal and business pages? It’s a great way to make sure you can have a personal and professional life on social media. Just remember, you will first have to have a personal profile and that you still need to be careful about what you post.

However, it does allow a little more flexibility in showing your personality. If you have employees, make sure that they represent your brand by not sharing anything offensive.

18. Underestimating Data

What’s the point in continuing your social media efforts if you don’t know how effective your campaign is? How many people did it reach? What content interested your followers the most? All of these are important questions that need to be answered through analytics.

Tools like Sproutsocial, Buffer, Google Analytics, Moz Analytics and Salesforce’s Marketing Cloud can all assist you in collecting and measuring data that can improve your social media presence.

19. Not Promoting Your Profiles Through Advertising

This may come as a surprise, but not all of your followers are going to catch your posts. It was recently revealed that if you had 1,000 likes on your Facebook page, then maybe 10 to 20 people will see your posts. This means that you may have to start paying for ads.

All of the major social media outlets offer advertising that can help increase your visibility, which in turn, can increase more fans, likes and followers. And, it’s actually not that much of a cost.

20. Not Having a Check-and-Balance System in Place

Whether it’s another set of eyes to proofread your status or making sure an image is appropriate to share, it’s not a bad idea to have a check and balance system in place. This means prior to sharing content on social media someone else reviews it.

For example, while you may think that pictures of everyone drunk during the office Christmas Party is a great way to humanize your brand, someone else may inform you that those images aren’t decent and can send the wrong impression of your company.

21. Being Inconsistent

There’s a rhyme and reason to when and how much content you share on social media. For example, you should discover the best times when your audience is online.

If that happens to be Monday through Thursday at 5:00, then that’s when you should be posting content—and that needs to be on a regular basis.

People will begin to expect seeing your updates at certain times everyday. If you break that habit for even just a week, your followers are likely to forget about you and move on.

22. Posting Without Images/Videos

You’ve probably noticed a lot of content consists of either images or videos. That’s because these visual pieces of content are faster for us to process (60,000 times faster than text) and are easily sharable.

Having a high-quality image or video can also increase the amount of likes for your post. On Facebook, for example, images are liked twice as much.

23. Improper Use of Hashtags

Hashtags have become such a phenomenon that they’re often mocked . However, hashtags can give your social media content a major boost.

It was found that when brands use a hashtag on Twitter, engagement can increase by 50 percent. This is a great way to expand your reach. Hashtags also serve an equally important role on Facebook, Pinterest, and Google+.

However, you don’t want to overdo it with hashtags. Having too many hashtags looks cluttered and desperate, so use relevant hashtags in moderation. Also, make sure that it’s legible. Using something like #thisiswaytoolongofasentencetouseinahashtag is just ridiculous! No one can read that. Keep it simple and to the point.

We tend to hear a lot about the importance of transparency, and in practice it is a fairly simple thing to keep in mind. Whenever you post any information, share a comment or participate in a conversation always share your professional affiliation and company information. Not only is this a good thing to get used to doing, it also insures that no one feels that you are hiding any affiliation. 

People are more likely to support you if you try to build a relationship with them. Interacting with them is the key in doing this. Do not just post or reply with canned responses. Make them personalized so they don’t sound automated. A personal connection could be achieved if you do so. Again, this helps build relationship and loyalty. Make this year a brand new start in making your social media marketing work. Build your brand, connect with people and strengthen your relationship with them.



It's Possible – Les Brown


It's possible, is a great inspirational speech by the famous and respectable motivational speaker, Les Brown.

Les Brown saw troubled times being an adopted kid and belonging to a humble background; he didn't even have good education, when he had to face the practical life. Also, he was rejected many times from many jobs and now he is known as one of the most inspirational and motivational American authors and speakers. He made it possible by just telling him, it's possible. Whenever he read any inspirational book or listened to any motivational speaker, he talked passionately to himself, "Yes Les! You can do it," and he remained enthusiastic for a little time. But it was then, which his disappointment backfired and told him that it was impossible for him, it was very hard to accomplish and he didn't even have a proper college education. Les defines this process and tells us that it is not only due to the reason that our life is full of miseries and failures, but also because people around us keep telling us that we cannot do what we dream to do.

Les believes that thinking about our dreams and telling us every day that it's possible and we can do this, changes our belief system and we start believing in ourselves; we start thinking positively and productively. Les mentions his intelligent quote, which is his belief about life and says, "Faith is the oil that takes the friction out of living", he urges us on telling us every morning and every night that our dreams and aspirations are possible and we can make them come true. Les understands that in adverse circumstances and disappointing situations, remaining motivated and positive is very hard, however if some person keeps telling himself that they can still do it and they can somehow manage to accomplish what they want, nature favors them and their positive attitude helps them with getting success in life.

Les gives more important to looking at one's goals and dreams, expand them, and raising the dreams and revisit the aims, as it helps realizing what one wants. He says that we should feed our mind with positive, possible and productive words, say good things to ourselves and tell ourselves every day that it's possible, we can do this, and we will make the rest of our life the best of life. Doing this exercise will reshape our belief in ourselves and we shall start thinking positively and productively. So say with me, "It's possible" ~ Les Brown


Why Do You Need A Internet Marketing Mentor/Coach?

Internet marketing is usually a facinating business, but it is confusing and occasionally frustrating. When you hire an Internet Marketing Mentor you usually are hiring someone who will educate you. direct you and motivate you when you find yourself on the edge of quitting. 

Your mentor can hold you accountable for goals. In a job there is a boss who you are accountable to, when you are the boss it truly is sometimes hard to have the same discipline, the mentor fills that gap. Accountability is the missing ingridient to your success online.

How Can A Mentor Help You Succeed In Your Online Business?

There are many elements to running a web based business, you have your website, you have contents and also you have promotion ( marketing). Every phase has their challenges, you certainly will have hurdles for you to over come.

Time - It is possible to get distracted, examining emails, searching for answers, looking in the next big merchandise launch, time is wasted. A mentor can have answers to lot of your questions and keep you aimed at your goals. The mentor has practical knowledge, resources that will save you a tremendous amount of time and frustration when you get stuck. Where it could take you weeks finding the resources, searching and piecing the answers together, a mentor can offer a solution in a matter of hours.

Direction - When you're marketing your website/product it might be confusing to know how to handle it first. Where is your time and effort and money best spent to find the maximum return? A montor has now traveled that way, this is the ability you hire them for. How could you know about PAY PER CLICK, organic search, mobile marketing, video advertising and online marketing, social media marketing, social networking, to mention a few otherwise for the direction of the mentor. 

Discipline -  And soon you step outside the world of an employment , where a pay and boss keep you on track, you won't know how much the disciline factor is needed. There are tedious tasks you have to do daily. In some cases you might enjoy it, but a number of the processes you may not. A mentor pososibly there is to remind you of how to handle it and what happens unless you. Since he works for you he is definetly not your boss, but he wants you to definetly succeed.

Conclusion: Do you require an Internet advertising and marketing mentor? No, but will be savings in the areas mentioned worth the cost, the answer is YES. People are blinded and mislead by adveertisements claiming Internet riches with handful of work. Talk to anybody who is working from home and you will receive a much different response. In fact, look for a marketing mentor to see what he/she has got to say.

Shiri Prasad - www.liveyourlegendmastermind.com


The world's most successful people are known and celebrated for all different things. Some are famous for their skills and talents, while others are distinguished for their courage or profound impact on society. But one thing many of the world's most successful people have in common is their ability to inspire others. 

Here Are 101 Inspirational Quotes From Highly Successful Entrepreneurs:

  1. "You must not lose faith in humanity. Humanity is an ocean; if a few drops of the ocean are dirty, the ocean does not become dirty." —Mahatma Gandhi
  2. "Success is most often achieved by those who don't know that failure is inevitable." —Coco Chanel
  3. "Courage is grace under pressure." —Ernest Hemingway
  4. "Learn from yesterday, live for today, hope for tomorrow. The important thing is not to stop questioning." —Albert Einstein
  5. "Sometimes you can't see yourself clearly until you see yourself through the eyes of others." —Ellen DeGeneres
  6. "It does not matter how slowly you go, so long as you do not stop." —Confucius
  7. "Someone is sitting in the shade today because someone planted a tree a long time ago." —Warren Buffett
  8. "Don't cry because it's over, smile because it happened." —Dr. Seuss
  9. "You only live once, but if you do it right, once is enough." —Mae West
  10. "Once you choose hope, anything's possible." —Christopher Reeve
  11. "There is no easy walk to freedom anywhere, and many of us will have to pass through the valley of the shadow of death again and again before we reach the mountaintop of our desires." —Nelson Mandela
  12. "The best and most beautiful things in the world cannot be seen or even touched — they must be felt with the heart." —Helen Keller
  13. "Live as if you were to die tomorrow. Learn as if you were to live forever." —Mahatma Gandhi
  14. "The difference between winning and losing is most often not quitting." —Walt Disney
  15. "When you cease to dream you cease to live." —Malcolm Forbes  
  16. "May you live every day of your life." —Jonathan Swift
  17. "Failure is another steppingstone to greatness." —Oprah Winfrey
  18. "If you're not stubborn, you'll give up on experiments too soon. And if you're not flexible, you'll pound your head against the wall and you won't see a different solution to a problem you're trying to solve." —Jeff Bezos
  19. "In order to be irreplaceable one must always be different." —Coco Chanel
  20. "You miss 100% of the shots you don't take." —Wayne Gretzky
  21. "The way I see it, if you want the rainbow, you gotta put up with the rain." —Dolly Parton
  22. "The longer I live, the more beautiful life becomes." —Frank Lloyd Wright
  23. "You must expect great things of yourself before you can do them." —Michael Jordan
  24. "You can't please everyone, and you can't make everyone like you." —Katie Couric
  25. "I believe every human has a finite number of heartbeats. I don't intend to waste any of mine." —Neil Armstrong
  26. "Don't limit yourself. Many people limit themselves to what they think they can do. You can go as far as your mind lets you. What you believe, remember, you can achieve." —Mary Kay Ash
  27. "If you don't stand for something you'll fall for anything." —Malcolm X
  28. "The two most important days in your life are the day you are born and the day you find out why." —Mark Twain
  29. "It often requires more courage to dare to do right than to fear to do wrong." —Abraham Lincoln
  30. "If at first you don't succeed, try, try, try again." —William Edward Hickson
  31. "As you grow older, you will discover that you have two hands, one for helping yourself, the other for helping others." —Audrey Hepburn
  32. "If your actions inspire others to dream more, learn more, do more and become more, you are a leader." —John Quincy Adams
  33. "If you are going through hell, keep going." —Winston Churchill
  34. "The more you praise and celebrate your life, the more there is in life to celebrate." —Oprah Winfrey
  35. "A dream doesn't become reality through magic; it takes sweat, determination and hard work." —Colin Powell
  36. "The biggest risk is not taking any risk... In a world that's changing really quickly, the only strategy that is guaranteed to fail is not taking risks." —Mark Zuckerberg
  37. "Do one thing every day that scares you." —Eleanor Roosevelt
  38. "The purpose of our lives is to be happy." —Dalai Lama
  39. "Don't be afraid to give up the good to go for the great." —John D. Rockefeller
  40. "Don't worry about failure; you only have to be right once." —Drew Houston
  41. "Nothing great was ever achieved without enthusiasm." —Ralph Waldo Emerson
  42. "Keep your face to the sunshine and you can never see the shadow." —Helen Keller
  43. "One of the greatest diseases is to be nobody to anybody." —Mother Teresa
  44. "Identity is a prison you can never escape, but the way to redeem your past is not to run from it, but to try to understand it, and use it as a foundation to grow." —Jay-Z
  45. "If you always do what interests you, at least one person is pleased." —Katharine Hepburn
  46. "All our dreams can come true if we have the courage to pursue them." —Walt Disney
  47. "I avoid looking forward or backward, and try to keep looking upward." —Charlotte Bronte
  48. "Don't count the days, make the days count." —Muhammad Ali
  49. "Some people want it to happen, some wish it would happen, others make it happen." —Michael Jordan
  50. "Life is short, and it is here to be lived." —Kate Winslet
  51. "Everything you can imagine is real." —Pablo Picasso
  52. "Change will not come if we wait for some other person or some other time. We are the ones we've been waiting for. We are the change that we seek." —Barack Obama
  53. "It is never too late to be what you might have been." —George Eliot
  54. "If you love what you do and are willing to do what it takes, it's within your reach. And it'll be worth every minute you spend alone at night, thinking and thinking about what it is you want to design or build." —Steve Wozniak
  55. "Try to be a rainbow in someone's cloud." —Maya Angelou
  56. "In the midst of movement and chaos, keep stillness inside of you." —Deepak Chopra
  57. "I have not failed. I've just found 10,000 ways that won't work." —Thomas A. Edison
  58. "We should remember that just as a positive outlook on life can promote good health, so can everyday acts of kindness." —Hillary Clinton
  59. "As we look ahead into the next century, leaders will be those who empower others." —Bill Gates
  60. "There are no mistakes, only opportunities." —Tina Fey (from her book, "Bossypants")  
  61. "We can't help everyone, but everyone can help someone." —Ronald Reagan
  62. "Be yourself. Everyone else is already taken." —Oscar Wilde
  63. "In the middle of every difficulty lies opportunity." —Albert Einstein
  64. "Education is the most powerful weapon which you can use to change the world." —Nelson Mandela
  65. "Your time is limited, so don't waste it living someone else's life." —Steve Jobs
  66. "But you have to do what you dream of doing even while you're afraid." —Arianna Huffington
  67. "When the power of love overcomes the love of power the world will know peace." —Jimi Hendrix
  68. "I've learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel." —Maya Angelou
  69. "If you can do what you do best and be happy, you're further along in life than most people." —Leonardo DiCaprio
  70. "Success isn't about how much money you make. It's about the difference you make in people's lives." —Michelle Obama
  71. "It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you'll do things differently." —Warren Buffett
  72. "Life isn't about finding yourself. Life is about creating yourself." —George Bernard Shaw
  73. "The best way of learning about anything is by doing." —Richard Branson
  74. "Efforts and courage are not enough without purpose and direction." —John F. Kennedy
  75. "Don't let the fear of striking out hold you back." —Babe Ruth
  76. "Always remember, you have within you the strength, the patience, and the passion to reach for the stars to change the world." —Harriet Tubman
  77. "What the mind of man can conceive and believe, it can achieve." —Napoleon Hill
  78. "A champion is afraid of losing. Everyone else is afraid of winning." —Billie Jean King
  79. "Either write something worth reading or do something worth writing." —Benjamin Franklin
  80. "If you live long enough, you'll make mistakes. But if you learn from them, you'll be a better person." —Bill Clinton
  81. "We must accept finite disappointment, but never lose infinite hope." —Martin Luther King, Jr.
  82. "As long as the mind can envision the fact that you can do something, you can do it, as long as you really believe 100 percent." —Arnold Schwarzenegger
  83. "Find out who you are and be that person. That's what your soul was put on this Earth to be. Find that truth, live that truth and everything else will come." —Ellen DeGeneres
  84. "Your voice can change the world." —Barack Obama
  85. "The more you dream, the farther you get." —Michael Phelps
  86. "You must do the things you think you cannot do." —Eleanor Roosevelt
  87. "Every moment is a fresh beginning." —T.S. Eliot
  88. "A hero is someone who understands the responsibility that comes with his freedom." —Bob Dylan
  89. "If you want to be happy, set a goal that commands your thoughts, liberates your energy, and inspires your hopes." —Andrew Carnegie
  90. "If there is no struggle, there is no progress." —Frederick Douglass
  91. "Two roads diverged in a wood, and I — I took the one less traveled by. And that has made all the difference." —Robert Frost (from his poem "The Road Not Taken")
  92. "It is our choices that show what we truly are, far more than our abilities." —J. K Rowling (from "Harry Potter and the Chamber of Secrets")
  93. "If you can't fly then run, if you can't run then walk, if you can't walk then crawl, but whatever you do you have to keep moving forward." —Martin Luther King, Jr.
  94. "The best way to not feel hopeless is to get up and do something. Don't wait for good things to happen to you. If you go out and make some good things happen, you will fill the world with hope, you will fill yourself with hope." —Barack Obama
  95. "If something is important enough, even if the odds are against you, you should still do it." —Elon Musk
  96. "Be fearless. Have the courage to take risks. Go where there are no guarantees. Get out of your comfort zone even if it means being uncomfortable. The road less traveled is sometimes fraught with barricades, bumps, and uncharted terrain. But it is on that road where your character is truly tested. Have the courage to accept that you're not perfect, nothing is and no one is — and that's OK." —Katie Couric
  97. "Whether you think you can or you think you can't, you're right." —Henry Ford
  98. "It takes courage to grow up and become who you really are." —e. e. cummings
  99. "Look up at the stars and not down at your feet. Try to make sense of what you see, and wonder about what makes the universe exist. Be curious." —Stephen Hawking
  100. "Nothing truly valuable arises from ambition or from a mere sense of duty; it stems rather from love and devotion towards men and towards objective things." —Albert Einstein
  101. "In three words I can sum up everything I've learned about life: it goes on." —Robert Frost


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